Branding
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Branding
“A brand is a person’s gut feeling about a product, service or organization” - Marty Neumeier
A real connection with your consumers that go beyond just the ‘give and take’ and opens up avenues for long-lasting relationships. It is more about building brand experiences for your audience. It is how someone feels about every single interaction and touchpoint they have with your business. And you want to feel them amazing as often as you can.
Brand Strategy
We design brand strategy by positioning the brand for market leadership, telling stories to your audience, building brand experience and re-establishing brand relevance. We lend our brains in building your brand portfolio in maximizing investment and growth.
Brand Positioning
It takes research, design system, process, insight, testing, time, connections, and all that will be required to build a business that thrives and grows on. Once all these processes are set intentionally the brand positioning will be effective.
Brand Identity
You might have heard from every designer and brand strategist. Your brand is much more than a logo. We begin our projects by understanding you and your work. You always have full access to our working system; we need a key to yours! We assess what works for you and your audience — and what doesn’t.
Logo Design
Visual identity designing(logo) demonstrates an ability to craft something distinctive in a confined space. The logo is the unique typographic voice to your brand; a visual metaphor and we juggle with a whole lot of ideas when it comes to finding the right metaphor.
Icons + Illustration
Once the logo is designed some additional elements of design are required to add to the visual identity like lines, buttons, some visual pieces. They are generally used for emphasis, brand awareness, brand recognition, packaging, social media graphics… etc. Overall they help in making your brand more unique and recognizable.
Brand Style Guides
It takes research, design system, process, insight, testing, time, connections, and all that will be required to build a business that thrives and grows on. We help you in building your systems, your processes, your research, your market, your communications, most importantly a network and community for your brand. We have several years of experience in building brands, their experiences, and their communities. We love doing this!